Outdoor Advertising Signage Ideas
Outdoor advertising signage is an excellent way to reach many different target audiences because, quite frankly, they are almost entirely unavoidable. Whether someone is cruising home from work on their bicycle or popping into the local stores to buy a nice pint of beer, they will always be faced by your business s logo displayed on a large outdoor advertising signage board right outside their door. And these days the type of signage that is most effective has to do with the type of message you want to convey with the signage. It used to be that outdoor advertising signage was dominated by the kind that showed a person drinking a beer on the porch with a bag of donuts behind him. But these days the focus is more on how well the advertisement will fit in the environment that it is in and the design of the message. In this article I'll take a look at some outdoor advertising signage examples.
One very effective type of outdoor advertising signage which is increasingly being used is the kind which simply displays the name of the business. Now this might seem like a very simple concept in the old days when there was no other way for people to communicate about a business other than by the word of mouth. But the truth is that when people are out shopping or even just hanging out at the local mall, who's going to remember the name of the shop owner if they are surrounded by dozens of posters shouting out the same name? Even in the most serene of surroundings, the mere sight of a poster can bring back memories for people so make sure that the outdoor advertising signage that you use focuses on the people who will most likely see it - the customer. Know more about signage at http://www.huffingtonpost.com/dorit-sasson/vinyl-banners-they-help-m_b_8179140.html.
Another example of outdoor advertising signage which is growing in popularity is the kind which simply displays the company logo. This outdoor advertising signage example is becoming increasingly popular with companies, who have a wide range of outdoor advertising signage at their restaurants all around the world. Now people can easily find the location of your nearest fast food restaurant and just point at it and have all the relevant information relating to their favourite fast food restaurant come up in front of them. If you are thinking about expanding your business outside your home town, then making use of this kind of outdoor signage is an excellent way to get your name out there without having to put in as much extra effort into the process.
One type of outdoor advertising signage, that has really started to take off recently is that of the magnetic sign. These outdoor signs are becoming increasingly popular because they have a tendency to appeal to a lot of different customers in a lot of different ways. For example, the magnetic sign is not only very easy to read in the evening but they also look great when placed next to an attractive garden or flower beds, next to any busy street corner or in the centre of any city square.
A magnetic sign is very inexpensive to buy and can be affixed to any type of surface. This makes them ideal for placing in areas where people are likely to be walking around or looking at something. As they are attracted by the magnet in the signage, the sign draws them in to see what is on offer. The great thing about outdoor advertising boards is that you can get them in just about any size you want and the reason why they work so well is because people end up reading them every single day and even if they don't pay too much attention to what they are reading they will still notice that the ad displays have caught their eye.
Another type of outdoor advertising signage that is becoming popular is that of LED advertising boards. An LED board is basically a long piece of light-sensitive material that contains millions of tiny lights. Each individual LED light represents a potential customer so when this light goes on an LED light is created and this lights up the area being advertised. This kind of outdoor advertising signage can be used anywhere and is ideal both in the daytime and at night, showing the latest product or service your business has to offer. Start now!